Fact: The author can be just as important a component to literary publicity as the book itself.
Networking with industry insiders and fellow authors, meeting fans and developing relationships with those who hand-sell your book are all grass-roots and authentic ways to further your book’s chances of recognition.
Whether it makes sense for you to interact in person just within your own community, or your campaign warrants a national tour, JKS has reinvented physical book tours. Our team works to schedule creative and worthwhile events, signings and meetings for our authors to promote their books before, during and after launch.
JKS can offer a unique service to clients who have events that cannot be partnered with a bookstore that reports book sales for bestseller ratings. We can even make sure that your books are counted by BookScan!
Our team of former journalists and experienced publicists place stories with the media every single day from The New York Times to NPR to The Today Show and scores of newspapers, magazines, television and radio stations around the country.
We will get your book on the desks of beat journalists and into the hands of genre-specific bloggers during your media pitching campaign. Our publicists work to schedule and coordinate media coverage for you, including author interviews and guest articles, book reviews and spotlight features, promotional book and swag giveaways, and more.
The goal in any publicity campaign is to reach target markets and get people talking about your book. One of the most effective ways to do that is through targeted media.
While always optimistic, we are realistic and will help you understand which media based on your platform makes sense to pursue and which are likely a waste of time.
Having an online presence is a must these days, and what better way to showcase yourself and your book than in a sleek and easy-to-navigate website where you can control your messaging and share news and event announcements with your fans? JKS will build a site also accessible for media to learn the information needed to cover your book.
Our website developers will work with you to design a site with the right look and feel for you personally and position "buy" links for the book in the most effective location.